Imagine I had all the CEO's of all the Fortune 500 companies in a room and I asked, "who wants their company to be innovative?" I am guessing about 500 hands would go up.
Now imagine if, instead, I asked the following question. "Who wants to have an upset stomach?" I am thinking most hands would stay down. Thus, we have a problem with sincerely wanting an innovative company since upset stomachs are required.
What do I mean by this? Seth Godin, a true leader in business and marketing, once said, "If you're not upsetting anyone, you're not changing the status quo." Being upset, whether that is referring to someone's temperament or his or her stomach, is an excellent indicator of just how far an individual or a company is pushing the limits of creativity and innovation.
Ask yourself this question. What has our company, team, or organization done in the past year that truly upset someone or some other group? Not because of an error or faulty work, but because you broke with conventional thinking and tried something new, radical, or game changing. How about the last six months? How about the last month? How about today?
Maybe it is time to think more about these questions. Also, if you don't take Pepto-Bismol to calm your stomach because of innovative thinking inside your company, think how much you will need when your competitors from outside your organization cause you to reach for the pink stuff.
The good news? It now comes in Instacool Peppermint. How's that for innovation!